How should i know results of my 4th sem exam?
I am a 2005 batch student,and i don’t have my marks card of 4th sem so please help me out….
ask the uni people for a duplicate
How much does site maturity impact SEO? Should I register my site before it’s complete for SEO purposes?
How much does site maturity impact SEO? Should I make an "under construction" page and register my site with search engines before it’s up and running for SEO purposes?
Instead of putting up a standard "Under construction" page I would put up a page of text describing what will be on the site. This way if search engines find it they will know how to index it.
Search Engine Optimization: 11 Basic SEO Strategies for Beginners
Copyright (c) 2008 OnlineBizU.com
Search engine optimization (SEO) is the process getting your website ready to be found in organic webs searches. By organic searches, I’m referring to web searches that appear naturally as the result of a search for a particular keyword or phrase, rather than appearing in the sponsored links (pay-per-click advertising) section of a search page.
Frankly, for the first few years I was online, the thought of doing my own SEO made my eyes cross, and I was overwhelmed at where to start. I even toyed with the idea of hiring a specialist to do this for me, but never got around to it. However, over time, I slowly began to see a pattern emerging, and started to optimize some of my sites accordingly. One of the best days of my business was when I recently ranked #1 for a particularly competitive search term.
I’m not a search engine optimization (SEO) specialist, nor do I play one on TV. However, even a new business owner who creates and updates her own websites can implement some very basic SEO strategies to make her website appear higher in the organic rankings on certain keyword searches.
Here are the 11 strategies that I regularly implement on my sites for better SEO positioning:
1. Page title tags. This is the page information that you see in the blue bar of your browser in the upper left-hand corner when you visit a website. For best SEO, use your top 2 keywords in your title tag. The best way to do that is separated with a bar, as illustrated in this example: Internet Marketing | Web Marketing.
2. Domain name: If at all possible, use one primary keyword in your domain name. You will have a slight edge over your competition by doing so. If you already have a domain that you have used for some time, include a keyword in the name of files for your website pages. Example: http://www.yoursite.com/internet-marketing.htm if your keyword is Internet marketing.
3. Meta tags. These are descriptions on a web page that are not seen by most visitors except when looking at the page source code in their browser. While the keyword and description metatags used to be the primary way that search engines indexed sites, that is no longer the case. However, you shouldn’t ignore them entirely, as it is still worthwhile to include them as a part of your page description. For optimal SEO, your meta description and keyword tags should be no more than 150 characters each.
4. Header tags. Header tags are the HTML code that indicates a headline, like H1, H2 and H3 and show up as bolded headlines in your page content. The first 3 header tags are the only ones you need to be concerned about, and the primary header tag, H1, is the most important. Use your primary keyword one time in the H1 tag, 2-3 times in your H2 tags, and multiple times in your H3 tags.
5. Alt image tag: The alt tag typically describes an image in a floating text window when you put your mouse over the image if the image isn’t able to be displayed. The best use of any tag is to use your keywords in your image descriptions.
6. Content formatting. Search engines pay attention to formatted content, as in when text is bolded, italicized, and underlined. Make sure that you are bolding your keywords in the content of your website.
7. Keyword density. Keyword density refers to the number of times a keyword or keyword phrase appears on a web page. Rather than trying to focus on the number of times a keyword appears in the content of your page, aim for a more natural density by keeping your keyword phrases in mind as you write the copy for your page. Optimally, keyword density should be between 2% – 7%. There are a number of keyword density checkers available online to assist you with determining the keyword density of a page.
8. Anchor text. Anchor text refer to links on a page that connect your visitor to other pages. So, rather than telling someone to “click here” in the content of your page, include a keyword in your anchor text, as in “click here for dog training tips.”
9.. Inbound links. Reciprocal link exchange (you link to my site and I’ll link to yours) used to be a great way to attract the attention of search engines to your site. Now, search engines pay attention only to the quality and popularity of the site providing you with an inbound link that is not a reciprocal link. One of the best ways to get quality inbound links back to your site is to submit articles to high traffic article directories and submit press releases to paid press release services.
A second way to gain high quality inbound links is by listing your site in search engine-friendly directories in which humans review the listings. Google and other search engines place more credibility in the directories in which the listings are reviewed by real people than they do other kinds of directories. Consequently, these links are weighted more heavily and favorably in the inbound link evaluation process.
10. New content. Content is still king, so one way to increase your page rank for a search term is to write high quality articles containing one or two of your keywords in the title and posting those regularly (weekly is best) to your site. Search engines are always seeking good, fresh, content, so your goal should be to make your site into an information-rich resource for your industry.
11. Site maps. There are sitemaps that help a visitor navigate a site, and sitemaps that are expressly designed for the search engines. The two are not the same. To enhance your site, submit an xml sitemap to Google Webmaster Central and Yahoo Site Explorer. I use XML Sitemaps, http://www.xml-sitemaps.com/, to build search engine-friendly sitemaps on my sites.
Search engine optimization strategy is not a difficult as it appears. Take some time to do some keyword research for your site, and then spend another 15 minutes a day employing a few of these strategies until you have a well-optimized site. Why pay for visitors through pay-per-click advertising if you don’t have to?
Donna Gunter
http://www.articlesbase.com/internet-articles/search-engine-optimization-11-basic-seo-strategies-for-beginners-670954.html
Design and SEO Make Site Look Good and Rank Well!
Do you have to sacrifice all of the creative and artistic elements of your web site to rank in the search engines? Later in this article I’ll show you a real case scenario and the design and SEO approach used.
Thanks to the birth of professional search engine marketers the top ranks are saturated with the pages of companies that can pay for such insight. That said, it’s certainly possible to employ high ranking tactics in your own website. Actually, the most basic tactics can move you up from an 800 position to a 300. However, it’s the top of the scale where efforts seem almost inversely exponential or logarithmic, you put a ton in to see a tiny change in rank.
How do you meld the ambitious overhauls required to attain significant ranking and NOT compromise the design of your site?
DESIGN CAN’T BE IGNORED
if you have an existing site, you’ve probably tied it into your existing promotional content. Even if you’ve allowed your website to cater to the more free form of the net, it should still be designed as a recognizable extension of your business.
The reasons for doing so are valid, and can’t simply be ignored for the sake of achieving a first age position, can they? If your research into search optimization leaves you shuffling around thoughts of content, keyword saturated copy and varying link text, you correctly understand some of the basic pillars of search engine optimization.
And, you aren’t alone if you have this disheartening thought-If I do all this SEO stuff and reach number one across the board, who would stay at my site because it’s so stale and boring I’m even embarrassed to send people there!
There are two ways to successfully combine design and SEO. The first is to be a blue chip and/or Fortune 500 company with multi million dollar advertising and branding budgets to deliver your website address via television, radio, billboards, PR parties and giveaways with your logo.
Since chances are that’s not you, and certainly not me, lets look at the second option. It begins with some research into your market, some thoughtful and creative planning, and a designer who is a search engine optimizer, and understands at least basic CSS and HTML programming techniques. Or a combination of people with these skills that can work very well together.
DESIGN IS FOR BROCHURES, INSTANT RESULTS ARE FOR THE WEB
that’s not the whole truth, but it will help compare and contrast design and SEO. In reality, SEO needs the quantity and detail of supporting text that a brochure has, but good web design has to catch a viewer’s attention in 5 seconds. It’s pretty difficult to read and absorb the content of an entire brochure in less than 5 seconds.
Search engines need rich, related, appropriate, changing and poignant content. And for them to rank you, all of that must be on your pages. But if it’s not well organized and broken down into bite size chunks, no one is going to bother learning about what you’re offering.
CONSTRUCTION 101- ATTRACTIVE DESIGN AND SEO
sadly, it’s very difficult to optimize a site without completely overhauling it. You’ll soon understand why. Design and SEO must be strongly rooted into every aspect of each other, possessing a true, symbiotic relationship. Lets look at a simplified example of this. Lets say you are optimizing a page for the keyword phrase, “pumpkin bread recipe.”
From a design standpoint “Pumpkin Bread Recipe” would be the heading for the page, in a nice, readable font with the words perhaps an orange-brown color. And lets add a fine, green rule around it.
There are many ways to create that simple, colored heading. However, there is only one way that is best for both design and SEO. That is to use Cascading Style Sheets, or CSS. In addition, that line of code containing “Pumpkin Bread Recipe” needs to be as close to the top of the page as possible (which CSS also allows).
To a viewer, the recipe text might be read more if it were located to the right of a photo of a buttered piece of pumpkin bread on a small plate next to a lightly steaming cup of coffee.
SEO needs to read that ingredient list and baking instructions. Search engines now understand on a rudimentary level that the ingredients are indeed related to the optimized words- pumpkin bread recipe.
Additionally, it would take many extra lines of code to make a table in this example if you didn’t use CSS. Search engines don’t like extra code. In fact, given enough times, that “extra” code will make the keyword phrases seem less important and hurt rank.
Note: In the page code, a few thousand characters more than you need to get all of that content organized would normally just add to your page load time, and might be acceptable. But to a search engine, that time can really add up. It wont read through page after page, site after site, billionth after billionth character of unimportant code to find the relevant text. Therefore, the less code, the better your chances. Moral- Less code, more content.
SEO USUALLY MEANS REDO
In the previous pumpkin example, CSS will eliminate the need for almost any extra code at all, and provide the means to place the text to the right of the photo.
Now, imagine that someone had already created this page, but done so using other programming methods. The page could very well be W3C compliant, well programmed and got the job done. However, without designing and programming for optimization as in the above illustration, the end result would have no significant rank compared to others that do.
You can be sure that there exist at least 30 web sites built to rank for the keywords “pumpkin bread recipe”. Note- why did I use the number 30? It’s safe to assume if you’re not on the first three results pages of a search, you’re not being seen.
While this is a simple example, hopefully you understand that it would be impossible to optimize this simple page without redoing it. This isn’t always the case, but extrapolate this into detailed, multiple pages in an entire website and the issue is greatly magnified.
AESTHETIC IMPORTANCE VS. TRAFFIC
everyone has an idea of what they want their site to look like. The pretty factor- splash pages, cool flash and graphics must now be justified as to their importance to the bottom line. If you want/need to establish an online presence, you will have to make some compromises in these areas.
Understand exactly the role your site should play in your company marketing.
Ask- What is the goal of your website and who is its audience? Is it for existing clients to see? Is it to reach new clients? To venture into yet untapped market segments?
Ask- How strongly do your other marketing efforts promote your site?
Ask- Is your website an extension of your existing collateral that must reflect the same graphical look?
Ask- Is your website meant to assist to your sales force or is it your sales force?
Chances are you wont have any single answers. That’s ok. It will give you some meat for your designer/SEO to digest and develop a solution for you.
REAL CASE OF DESIGN BALANCED WITH SEO AND SALABILITY
if you sell jewelry solely online, you must have a catalog of exceptional photography and detailed, high-resolution close up images. But, you must be optimized and rank well if you want to sell any of that jewelry.
If such a company approached me with this project, my recommendation would be this: If you sell a product, people have to see that product. Lots of good images. The site should be slick and sheik and easy to navigate. The home page has to capture the buyer’s attention. If it’s very expensive jewelry, the site should have a lot of class and elegance. If it’s home made jewelry, the site shouldn’t look home made.
However, as you have no store front, if the online community can’t find you, you’re business will fail. So I’d have a very optimized home page with some discussion of the quality of your product, the history of your company, etc. This is also great sales copy. Ad a few special catalog pieces with descriptions below some smartly placed gifs, jpegs and readable type graphics built out of CSS and you’ve got a cool to look at, content rich, and well optimized layout.
I’d make the link to your catalog very obvious and prominent. Note the catalog is not the homepage. I’d also include subsequent well written, in depth pages about the history of some specific pieces. Load them with targeted keywords and a few images. Again, make your catalog link very prominent. In doing so you’re creating relevant content for search engines AND providing additional pages that can rank.
The catalog can be database driven, simple and changeable, and you have the foundation to build your search rank.
PLANNING YOUR SITE
if your designer is not a search engine optimizer, hire one to work with your designer from the initial development stage of your site. If you would like a visible presence that is not dependant on traditional marketing efforts to get your name around, then you will have to optimize.
However, with advances in html and css, text itself can be a very flexible and attractive design element with endless possibilities. Site optimization consists of some rigid, unbendable rules. It can be intertwined successfully with very creative and attractive design. If your Designer and SEO aren’t the same person or company, make sure they have the same, close working relationship.
If you want/need to establish an online presence you will have to make some compromises. But how many? How much do you have to sacrifice in the aesthetics of your site to be seen? Examine the problem and read a real world case solution.
Babita Kumari
http://www.articlesbase.com/business-ideas-articles/design-and-seo-make-site-look-good-and-rank-well-503713.html
Dallas Search Engine Optimization Really Works!
When you need serious improvement of the quality and volume of traffic to your website from any search engine, Dallas search engine optimization is what you must look for. Dallas engine search optimization doesn’t just target contextual search engines, but also local search engines and vertical search engines, which are industry-specific. The primary goal with Dallas search engine optimization is to meet the needs of visitors by matching them with the websites that offer those exact things. How do they do it? It’s easy. They fully understand the process of searching on the Internet, both search algorithms and human search. Dallas web design can also come in handy because there are times when the design of your website may be in need of improvement. Dallas web design focuses on the optimization of the site’s presentation, coding and structure. However, the changes may only involve a hierarchical structure incorporated to the site or fixing the problems that stand in the way of your website being fully spidered by a search engine program. In other words, Dallas search engine optimization may include only small changes, which are not obvious to the human visitor. But Dallas search engine optimization may also provide your website with an unique content, which will be indexed and extracted easily form the pages of your website by search engines, and, at the same time, it will appeal to human visitors.
With Dallas search engine optimization your projects will be carried out either as a part of an entire marketing campaign or as a stand-alone project. Since some changes to the source of your website may be required when such an optimization is performed, you will find it helpful if the menus, designs, shopping carts, or management systems can be easily optimized. This goes back to the very development and design of your website, so you should try Dallas web design to make sure that the design of your website is search engine friendly.
Search engines use a great variety of undisclosed factors in their algorithms. Not only are these factors very numerous, up to several hundreds, but they also change continually. Moreover, search algorithms differ substantially from one search engine to the other. The leading search engines do not disclose the algorithms used in ranking the pages. This makes it all the more difficult for search engine optimization providers to assure good rankings. Dallas search engine optimization is based on experiments and the effects of various approaches to search optimization have been gauged in order to have an insight on the algorithms used by the search engines.
Dallas search engine optimization also deals with traffic quality, which is measured by the number of times that a visitor takes a specific action after he/she has used a keyword phrase in order to find what was of interest to him/her. Whenever the visitor views or downloads a page, makes a purchase, signs up for a newsletter or requests further information, a conversion action takes place, that is, the keyword phrase leads the visitor to the website he/she was looking for.
Dallas web design is concerned with all the aspects that make your website appealing to a potential visitor and assure good rankings with the search engines. Dallas web design focuses primarily on value of the content, but also on its usability, appearance and visibility.
For more resources about Dallas web design and even about Dallas search engine optimization please review http://www.adviceinteractivegroup.com
Groshan Fabiola
http://www.articlesbase.com/business-articles/dallas-search-engine-optimization-really-works-124995.html
Search Engine Marketing Tips Must be at your Fingertips to Enhance your Business Prospects
Tips are the one means that can be used as ready reckoner for any implementing anything. In fact, tips are made in such a way that they always remain in your fingertips when you have to consult on anything related to a particular aspect. So be search engine marketing tips, internet marketing, email marketing or any other aspect of online business, you must have all the tips handy to deal with any situation. There are certain elements of your business that may need your instant attention and this is where search engine marketing tips can be of immense help to you and your business.
You can get Search Engine Marketing Tips everywhere. However, what is important is not getting those tips; rather it is implementing the tips in proper ways to do good business. The internet is a huge storehouse for information of all types. All you need to do is type the relevant keywords and you will be flooded with lots of information. Search engine marketing tips are no exception to this and you can find this very easily on the web. There are certain common search engine marketing tips that you can implement to make a success story of your online business.
Search engine marketing tips suggest that you must undertake strategies to increase the number of visitors that come to your site on a day. An increase in the number of visitors to your site automatically increases your chances of attracting prospective customers who will buy your products and do business with you. There are several ways through which you can attract traffic to your site and just make sure that you implement those methods that guarantee the stampede of traffic to your site. After all, this is your business and you must put your best efforts to make this very successful.
Another search engine marketing tips suggest that you must make your site visible at all places on the web. The simple reason for this is that if you do not use publicity methods, how do you expect people to know about you and also about the business you are involved in. So find out what all things you can do to make your site popular on the web, and attract customers to buy goods and services from your business. Working on the design and content of your site is a good way of going about doing it.
The site must contain contents that is relevant, precise, information and optimized. Using optimized content means that you must make use of the relevant keywords at the proper places within the content. This is because search engines easily recognize sites that make use of optimized content. Another way of attracting search engine attention is through making use of the latest coding to design your site. Search engine marketing tips are meant to give you all the inputs that you will need for marketing your online business site on the web.
Steve Waganer
http://www.articlesbase.com/seo-articles/search-engine-marketing-tips-must-be-at-your-fingertips-to-enhance-your-business-prospects-85922.html
