Determining which hat a web promotion company wears is a paramount concern for most web developers who wish to have their sites optimized. This decision is of great concern because the reputation of a website is contingent upon the kind of SEO work it receives.

In the search engine optimization world, there are three groups that fight for dominance: the black hats, white hats, and the grey hats. These three camps are all after the same thing—topping the search engine rankings for their target sites. What sets them apart would be the means they are willing to go in order to achieve their end.

Black Hat

As the term implies, black hat SEO’s will go the distance to make the page rank and engage in aggressive campaigns even at the expense of violating search engine rules and regulations and misleading spiders into crawling the link they are promoting. In so doing, the client’s site is endangered of suffering the eternal verdict of being banned from search engines. It can then be concluded that this type of SEO work is unquestionably threading along the lines of being unethical.

White Hat

They are dubbed as the good guys of the SEO world. Unlike black hats that would run the extra mile to spamdexing, this type of SEO would not dare violate search engine regulations. Instead of spamming like crazy, these white hats would orchestrate a well-planned and strategic manipulation of search engine results. This can be done through content and article submission, blog farming and, and forum posting. Smart web promotion companies opt to wear this hat.

Gray Hats

If black hats are the evil ones, and white hats are the good ones, gray hats would be in the middle of the spectrum. Gray Hat SEO pendulum swings both ways. Unlike white hats that employ planning and smartly execute optimization campaigns, gray hats tend to go the crooked path of duplicating content and artificial linking schemes. Moreover, they don’t go as sneaky as the black hats are. The target link would only be devalued and not banned when gray hat techniques are employed.

A web promotion company’s decision on what SEO hat to wear is extremely important. This is most especially important for web developers to know since it is their sites that would be affected by such decision. It is advisable to know the optimization strategies that would yield great results and make the site fly in the search engine results list without jeopardizing its reputation.

Jennifer Franco
http://www.articlesbase.com/seo-articles/the-hats-of-the-seo-world-what-hat-does-your-web-promotion-company-wear-716372.html

Originally posted 2009-12-15 00:44:42.

What are black hat & white hat SEO practices? Find out which practices are the best for your websites search results. www.indieresults.com

Duration : 0:4:11

Originally posted 2009-12-19 08:12:30.

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Duration : 1 min 17 sec

Originally posted 2009-12-21 18:25:17.

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Black Hat Seo

Duration : 0:1:10

Originally posted 2010-01-27 02:51:43.

I have a business blog section on my website. It’s basically an area of the website I can regularly update so that the content on my website is fresh. This is supposed to be good for my website in terms of search engines crawlers (apparently they’ll return more often).

But would I benefit more if I also have a blog in a proper blogging environment such as Blogger, WordPress etc. with links to various related pages in my website. I guess the upside would be that I would have relevent inbound links but the downside would be that I wouldn’t have the blog on my own site which means no regularly updated content.

Unless I run the blogs simultaneaously, but would that be seen as some sort of Black Hat technique due to the content being duplicated on an external blog which is linking back?

HELP!

Thanks in advance.
Having both blog on my website and on an external system is an option I’m open to, although I feared that I may be marked as a black hat by Search Engines.

If not then I may as well go for that.

You seem right on the ball with this one…

Believe me, if you do both, I can assure you that you wont be marked as black hat, don’t worry about it. I suggest that you do both, it will truly help you in the end.

However, if you need to chose one or the other, which do you think will attract more visitors? Clearly, it seems like your goal is to rank higher; but itsn’t the goal in the end to recieve more visitors?

If you have an outside blog, how many people will see it? Will it do anything for you? Will you market that blog? If so, how?

How many people are currently looking at your website? Will a blog on your website help retain visitors and help sell your company from there?

Depending on the search engine, there’s far more to SEO than just links; inbound & external. It’s also how many clicks on the page once visited, how long vistitors stay on the page, and so on.

Inwhich case, having both will help trumendously!

Originally posted 2010-01-21 16:06:28.

Search Engine Optimization (SEO) is one of the successful methods of advertising today. Anyone can learn, practice, and gain experience from optimizing technique. As Internet today, is the most convenient and cost effective means of communication, online advertising, especially through SEO means can work wonders for those vying to remain the cynosure in the business world.

Traditional Vs. Online Advertising – Which is the Best?

Earlier, traditional advertising was the only way to promote a product. It was costly, time consuming, and laborious. However, an expert in online advertising, such as SEO, Pay-per-Click (PPC), etc. would be able to quash all these factors through apt SEO methods – making it the viable, affordable, and quick way to promote a company or product.

A career in conventional advertising is stereotyped and requires full attention from those who pursue this option. On the other hand, an SEO expert does not have to invest in large amount –either money or time. The return would however, be unexpectedly high.

So, while you are making a career choice in advertising, why not choose a medium which appeals to the global market and is measurable as well? SEO can be the best medium to satisfy incumbent professionals who want to make it big in the market.

SEO marketing also allows professionals to communicate with the customers to understand their needs. While an ad in a billboard would be a passive way to reach out to the mass, the same is not true for SEO marketing. Through SEO, an expert would be able to charter a customized product or service for a customer.

SEO – What’s the USP?

The Unique Selling Proposition (USP) of SEO means of advertising is that a website can be right at the top of important search engines without spending money. An SEO expert would be able to attract target audience in large numbers without having to invest in passive promotional means.

SEO has opened a new vista to professionals from all walks of life. For instance, a techie, graphic designer, content developer, sales executive, team leader, etc. can make their mark in SEO field. It is also highly lucrative and satisfying.

Why Choose SEO?

A graphic designer would perhaps be content with web designing. However, designing the page or writing interesting content is not the only way to be successful. An intelligent thought in providing correct keywords and phrases, or clever animation can help the website attain top ranking in search engines.

Once the website gets a high rank, traffic would flow and potential customers would be generated. For this reason, many companies look for professionals with SEO knowledge when hiring people.

SEO – A Revolution Today

It is really incredible to find out how many jobs have been created with the introduction of SEO and other online advertising modes. Not only direct SEO marketing helps people earn money, commissions and referrals have also made their way in this market.

There is complete freedom as there is no client to report. There is flexibility in time and effort. In other words, as you deal with customers directly, there can be innumerable ways to express benefits and USP of a product. Nothing would be wrong.

SEO – Rise of Affiliate Marketing

Today, SEO has given rise to different forms of marketing. Affiliate Marketing is one such way. Here, marketers who are experts in a field can earn huge commissions even when he is holidaying or sleeping. An expert can work on this own, create a beautiful website with apt content, and earn huge amount of money.

Earning is unlimited. In fact, the projects can be developed one after the other and each would generate “passive cash”.

The Success Mantra

The SEO success lies in sincere effort from a professional who truly knows his subject. With rankings changing rapidly and everyone trying for that key spot, SEO skills need to be pursued at all times. It is also important that you don’t fall prey to link spamming, Black Hat SEO, and other illegal ways to promote a website.

A website blacklisted by a search engine loses its prestige it had earned all this while within minutes. Learn the correct, legal, and efficient ways of SEO skills and master them intuitively through constant practice.

Learning Hub

You can get this reward from us at our center in Rajendra Nagar, Sahibabad. If you are worried about the distance, just think about the future that is in store for you. Work hard now to reap the harvest at the end of the training session.

You would realize your dream – a dream to be right at the top with the right knowledge. You would also realize your fiscal aspirations and rake moolah in millions.

So, decide now – the ray of wisdom or darkness of ignorance. The choice is yours.

Demanding, growing, and lucrative, SEO is a useful and rewarding career to those who knows that correct methods to follow the skill. Take the plunge and get trained as an SEO-savvy professional from us.

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Website Optimization India
http://www.articlesbase.com/online-education-articles/making-a-career-in-seo-an-industrial-revolution-842222.html

Originally posted 2010-06-30 15:19:00.

Search Engine Optimization (SEO) is very important for a blog. SEO is the most effective way to get targeted readers and visitors, as it works with keywords. Make sure you know how search engine works and some basic methods to get indexed by search engines. In this article, I will say about some advance SEO tips which will be very effective to you all.

Actually there is only one point I wish to cover. Get even more serious in links. It is a very easy concept. Getting backlinks is a kind of offpage search engine optimization. You should try harder to get more links from other blogs or resources. I will give you some tips on getting backlinks.

The most common way to get backlinks is link exchange. This is an effective way. When it comes to advance, you should know more about getting backlinks. Only exchange with do-follow blog or website. Besides, you should always check whether your link partners have been banned by Google or not. This is because your link partner may be doing some black hat SEO and they have been banned by Google. If you are linking with a partner whose blog has been banned by Google, you will be banned too. You need Google Toolbar to check it.

Forums are also things that you need to involve youself more. You should comment more on dofollow forums with dofollow signature. Examples are Warrior Forum, Dream Team Money and 5star Affiliate Forum. Commenting on these forums will allow you to get one-way backlinks.

Article marketing is also a good and effective way which allows you to get one-way backlinks. If you have the writing skill, this will be the best method for you. Submit more articles to article directories will let you have more quality backlinks, as well as drive targeted traffic to your blog.

Other facts which you need to consider in SEO are quality content and update your blog often. Search engines like blogs which have many quality content and fresh content. Never copy other people’s content. Get the idea from there and innovate it instead of copying.

Find out what I am doing by following my twitter. If you need to know more about making money online stuff, don’t forget to subscribe my e-mail updates so that you will not miss any post.

Jeen Hao
http://www.articlesbase.com/seo-articles/advance-seo-tips-698508.html

Originally posted 2010-07-19 02:49:12.

I found a directory with bunch of expired domain names – the directory page where those domain names are actually has PR = 3

my plan is to redirect them to my main domain

Is it good for SEO or matters little?

Well your idea is really great, only problem is Google keeps track on such directories and websites which are either closed or blocked, and if they realized you are using them for your website for SEO reasons, then it will block your website from Search Engines, and then either black mark it or highlight it as a SPAM. So be cautious of using such tricks for SEO things, which made you cause more than anything.

Originally posted 2010-02-12 17:28:06.

Black hat SEO almost always advertises "top page rank", and usually turns it into a get rich quick scheme. Black hats always try to advise anyone who will listen that you can cheat the robots that go out to crawl your website and artificially inflate your website page rank. The white hat guys know better.

Originally posted 2009-11-27 14:00:59.

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Black hat Is BACK! Black-hat affiliate marketing for IMMEDIATE PROFITS! Finding the best products and selling the market what they’re starving to buy without any guesswork!

Duration : 0:2:33

Originally posted 2010-03-07 13:42:34.