I’ve created an interactive resume/electronic portfolio of myself online – but all of my site’s content uses my full name MICHAEL. What if people search for MIKE? My site comes up as the 4th listing for MICHAEL (LAST NAME) but not on the first page for MIKE (LAST NAME). Does anyone know what I can do so I can rank for both MICHAEL and MIKE?

Hi Mpax,

You can try to help the search engines position you for both terms:

Ex: Title Tag:

<title>John Michaels – John Mike – Resume – Atlanta Georgia Software Engineer </title>
what this does is use both of the names in the tag in a prominent position, and also detail other relevant info.

Ex Description: <meta name="description" content="John Michaels interactive resume and electronic portfolio. Learn more about this talented Atlanta, Georgia software engineer.">

Ex Keywords: <meta name="keywords" content="John Michaels, John Mike, Atlanta Georgia resume, Atlanta Software Engineer, knowledge">

You can also build external links from high page rank blog sites to the site with both spellings of your name. If you optimize the page for your primary name, and include a little bit of text to address the shortened last name, the links you build to this page will have more value.

I’d be happy to help you – drop me a line via email with your site.

Brian

Originally posted 2010-07-23 18:46:18.

Im looking for a national/world average. I know more and more companies are expected to spend a ton but I would like some sources that tell how much is expected to be spent on SEO. Thanks guys.

Hello Jack,

I was trying to find the article on emarketer.com. It was posted a few months back. However, the article stated that it expects Internet marketers will be spending at least $ 26 million plus on Search Engine Optimization. Social Media Marketing & Email Marketing closely followed.

You can also check out www.seomoz.org they just posted a blog about the future of Internet marketing. They got their info from forrester research. You can go to forrester research and sign up for their newsletter and they will keep you up to date on trends. You can also go to mequoda daily, they are also an online newsletter that provides great information on Interent Marketing trends.

I hope this helps!

Sincerely,

www.ninalewis.org

Originally posted 2009-12-31 02:46:05.

When it comes to linking strategies for your website you need to concentrate on one word. Backlinks! A backlink is defined as having your website address on another website. This creates a link pointing your visitor or a search engine back to your website. If you were in a game and were keeping score every backlink gives you a +1. An outoging link is the link of another website on yours pointing back to theirs. You would score this a -1.

If you were playing a game to win you would want the most pluses you could get. So it is with linking strategies. Here are some basic ways to get backlinks to your website.

1. You can buy a text link. Websites that get high amounts of traffic and are ranked high with the top search engines will let you pay them to put your website link on their site.

2. Forum marketing is a way to get a backlink. If the forum let’s you create a signature file you can hyperlink you website to a keyword phrase pointing back to your website. You can also list your website in your online profile and get a backlink that way,

3. Writing and submitting articles is a quick way to get alot of backlinks. Create a bio box at the end of each article with a link for your website. Then submit your article to as many directories as possible. Or even better yet use a software of article marketer to submit your articles for you.

These articles can be picked up by other directories, webmasters, or online newsletters and spread all over the internet giving your website a viral marketing benefit.

4. Place classified ads with popular directories like USFreeAds or AdlandPro. Upgrade to paid member and you can place unlimited ads with links pointing back to your website.

5. Blog and ping. In each blog post include a sort resource box with your website address. If you archive you posts this gives you backlinks for years to come.

6. Trade links with quality websites. We are not talking about reciprocal linking to directories with thousands of worthless links. A better strategy is to trade a link with a website that closely mirrors your site without being in direct competition to it. Also look to place their link on one of your pages that has the same page rank as the link they are giving you.

7. Post comments on other peoples blogs. Take the time to read the post before you make a comment. Don’t write something worthless like ” I like your blog.” Make your comments informative and relate to the blog post you just read. Then include your website address along with your name.

8. Internal linking can bring valuable backlinks to your home page. This would be when you put your website address in a hyperlinked keyword phrase and point it back to your home page. This is a great way to build keyword relavancy along with building up your backlinks.

These are a few linking strategies that work. There are many others. Just keep it simple and remember this simple formula.

Jeff Casmer
http://www.articlesbase.com/link-popularity-articles/8-linking-strategies-that-work-102059.html

Originally posted 2009-02-26 13:54:59.

I’ve been searching all day, and I’ve been reading that your blog can be successful or fall falt on it’s face based on what you know of search engine optimization; SEO. I know what it is (sort of) but I don’t know how to do it, I don’t even know if there IS a "how." So I’d be grateful if someone told me what SEO is, and how to use it. Thanks.
What do you mean tags? You mean like the links on my site (well, in my case a blog) that describe my posts and stuff?

SEO

is the optimzation of your website content, html and links to your website in order to enhance your search engine listings as well as your buyer’s experience.

There is a how. Have a look at: http://www.getintogooglequick.com/seo_basics.htm

Originally posted 2010-02-13 17:50:26.

Determining which hat a web promotion company wears is a paramount concern for most web developers who wish to have their sites optimized. This decision is of great concern because the reputation of a website is contingent upon the kind of SEO work it receives.

In the search engine optimization world, there are three groups that fight for dominance: the black hats, white hats, and the grey hats. These three camps are all after the same thing—topping the search engine rankings for their target sites. What sets them apart would be the means they are willing to go in order to achieve their end.

Black Hat

As the term implies, black hat SEO’s will go the distance to make the page rank and engage in aggressive campaigns even at the expense of violating search engine rules and regulations and misleading spiders into crawling the link they are promoting. In so doing, the client’s site is endangered of suffering the eternal verdict of being banned from search engines. It can then be concluded that this type of SEO work is unquestionably threading along the lines of being unethical.

White Hat

They are dubbed as the good guys of the SEO world. Unlike black hats that would run the extra mile to spamdexing, this type of SEO would not dare violate search engine regulations. Instead of spamming like crazy, these white hats would orchestrate a well-planned and strategic manipulation of search engine results. This can be done through content and article submission, blog farming and, and forum posting. Smart web promotion companies opt to wear this hat.

Gray Hats

If black hats are the evil ones, and white hats are the good ones, gray hats would be in the middle of the spectrum. Gray Hat SEO pendulum swings both ways. Unlike white hats that employ planning and smartly execute optimization campaigns, gray hats tend to go the crooked path of duplicating content and artificial linking schemes. Moreover, they don’t go as sneaky as the black hats are. The target link would only be devalued and not banned when gray hat techniques are employed.

A web promotion company’s decision on what SEO hat to wear is extremely important. This is most especially important for web developers to know since it is their sites that would be affected by such decision. It is advisable to know the optimization strategies that would yield great results and make the site fly in the search engine results list without jeopardizing its reputation.

Jennifer Franco
http://www.articlesbase.com/seo-articles/the-hats-of-the-seo-world-what-hat-does-your-web-promotion-company-wear-716372.html

Originally posted 2009-12-15 00:44:42.

I have a business blog section on my website. It’s basically an area of the website I can regularly update so that the content on my website is fresh. This is supposed to be good for my website in terms of search engines crawlers (apparently they’ll return more often).

But would I benefit more if I also have a blog in a proper blogging environment such as Blogger, WordPress etc. with links to various related pages in my website. I guess the upside would be that I would have relevent inbound links but the downside would be that I wouldn’t have the blog on my own site which means no regularly updated content.

Unless I run the blogs simultaneaously, but would that be seen as some sort of Black Hat technique due to the content being duplicated on an external blog which is linking back?

HELP!

Thanks in advance.
Having both blog on my website and on an external system is an option I’m open to, although I feared that I may be marked as a black hat by Search Engines.

If not then I may as well go for that.

You seem right on the ball with this one…

Believe me, if you do both, I can assure you that you wont be marked as black hat, don’t worry about it. I suggest that you do both, it will truly help you in the end.

However, if you need to chose one or the other, which do you think will attract more visitors? Clearly, it seems like your goal is to rank higher; but itsn’t the goal in the end to recieve more visitors?

If you have an outside blog, how many people will see it? Will it do anything for you? Will you market that blog? If so, how?

How many people are currently looking at your website? Will a blog on your website help retain visitors and help sell your company from there?

Depending on the search engine, there’s far more to SEO than just links; inbound & external. It’s also how many clicks on the page once visited, how long vistitors stay on the page, and so on.

Inwhich case, having both will help trumendously!

Originally posted 2010-01-21 16:06:28.

Search Engine Optimization (SEO) is very important for a blog. SEO is the most effective way to get targeted readers and visitors, as it works with keywords. Make sure you know how search engine works and some basic methods to get indexed by search engines. In this article, I will say about some advance SEO tips which will be very effective to you all.

Actually there is only one point I wish to cover. Get even more serious in links. It is a very easy concept. Getting backlinks is a kind of offpage search engine optimization. You should try harder to get more links from other blogs or resources. I will give you some tips on getting backlinks.

The most common way to get backlinks is link exchange. This is an effective way. When it comes to advance, you should know more about getting backlinks. Only exchange with do-follow blog or website. Besides, you should always check whether your link partners have been banned by Google or not. This is because your link partner may be doing some black hat SEO and they have been banned by Google. If you are linking with a partner whose blog has been banned by Google, you will be banned too. You need Google Toolbar to check it.

Forums are also things that you need to involve youself more. You should comment more on dofollow forums with dofollow signature. Examples are Warrior Forum, Dream Team Money and 5star Affiliate Forum. Commenting on these forums will allow you to get one-way backlinks.

Article marketing is also a good and effective way which allows you to get one-way backlinks. If you have the writing skill, this will be the best method for you. Submit more articles to article directories will let you have more quality backlinks, as well as drive targeted traffic to your blog.

Other facts which you need to consider in SEO are quality content and update your blog often. Search engines like blogs which have many quality content and fresh content. Never copy other people’s content. Get the idea from there and innovate it instead of copying.

Find out what I am doing by following my twitter. If you need to know more about making money online stuff, don’t forget to subscribe my e-mail updates so that you will not miss any post.

Jeen Hao
http://www.articlesbase.com/seo-articles/advance-seo-tips-698508.html

Originally posted 2010-07-19 02:49:12.

http://www.Black-Hat-is-back.com
Black hat Is BACK! Black-hat affiliate marketing for IMMEDIATE PROFITS! Finding the best products and selling the market what they’re starving to buy without any guesswork!

Duration : 0:2:33

Originally posted 2010-03-07 13:42:34.

Organic search engine optimization (SEO) is the process of optimizing your website or page so that you will become one of the top results in a search engine query. Increased link popularity results in higher Search Engine rankings for your chosen search items so this is one of the most effective methods for organic SEO.

The Advantages of Organic SEO

Many people look down on organic Search Engine Optimization, preferring to use other techniques (such as pay-per-click search engine advertising) that – to their minds – result in higher page rankings in the minimum amount of time. What they don’t realize is that, while this technique does result in higher page ranks, they get smaller profit margins in return because of the ‘cash up front’ that they have to forego.

Organic SEO Secret

The ‘secret’ to organic SEO is in its “natural” approach to increasing inbound links to your website – which means getting visitors to your website, and enticing them to link to your page. In a sense, organic SEO is a two-step process: getting people interested enough in your website to pay a visit; and providing sufficiently interesting content to persuade them to link to your site.

Organic SEO also involves finding the right keyword to optimize for. If you are not sure what your key phrases are, there are online tools available to help you. These tools are useful in keyword research which will help you refine your organic SEO approach.

Get Indexed

Organic SEO begins with getting indexed by the search engines. If you are not in a search engine’s index, you will not be included in search engines results pages. Thus, you have to submit your site to search engines.

Search engine submission can be done through a lot of ways. You can do it through the most obvious way; that is, by submitting your site URL to Google, Yahoo and other search engines you wish to be part of.

Another popular way of getting indexed is by submitting your site to open directories such as DMOZ. This particular open directory is used by Google, so if you get your site listed there, the Googlebot will certainly find you.

In line with directory submission, links from important sites can get you indexed quickly. If you want fast results, buy a one-way link from an important site (not a link farm, mind you) so that Googlebot or any other search engine spider can follow that link to your site and in consequence get your site indexed. In the same way, you can also try site submission services.

Be an Active Netizen

You can also consider taking proactive approaches to optimizing your website. Think about getting into offline optimization strategies such as participating in online forums or blogs, submitting articles, writing press releases and directory submissions, all of which will give you opportunities to ‘seed’ links pointing back to your website.

One excellent approach is to start a blog or two about your key phrase, and then link these blogs to your website. Make sure, however, that you continually add fresh content to both your blogs and your site. There is nothing more frustrating for visitors than finding old, outdated content. Providing fresh and interesting content on a regular basis will encourage more people to visit your site.

Organic SEO: It’s Best When It’s Natural

Organic Search Engine Optimization’s involves more sweat than cash; as such, your profit margins are larger than the other techniques. More importantly, you don’t have to worry about spamming search engines, or engage in ‘black hat’ strategies that risk your getting banned or having your listings dropped. It may entail a little pain, but the long term benefits add up to a major amount of gain.

So optimize your website the natural way – and watch your page ranking grow. In due time, you will feel the satisfaction of having a top-ranked page.

David Bain
http://www.articlesbase.com/internet-articles/how-to-fine-tune-your-organic-seo-techniques-137198.html

Originally posted 2010-07-10 04:13:17.

This blog join the ambatch seo contest, and the owner of http://ambatchdotcom-seocontest.blogspot.com blog using free white-hat strategies. so do you think he can win or he should use some gray and black hat strategies ?
Take a look http://ambatchdotcom-seocontest.blogspot.com and tell me your opinion.

lol.. you want free advice to win some lame SEO contest. Leave it to the pros. Besides it is a waste of time.

Originally posted 2010-01-11 03:08:38.