Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First
“With the rapid change for marketers and businesses, knowing the right thing to do is a must. It’s do or die. Marketing in the Moment gives the reader the right tools to win and now!”
–Jeffrey Hayzlett, Chief Marketing Officer of Kodak, author of The Mirror Test
“The online marketing world is changing fast, and nobody knows for sure what’s coming next. This book can help you be better prepared for the changes that are already afoot.”
–Tony Hsieh, CEO of Zappos, author of Delivering Happiness
“Why go to an expensive Internet marketing course when everything you need for Web 3.0 is right here? With Internet marketing growing by leaps and bounds, it might seem difficult to keep up. But after reading Tasner’s book, learning his many easy-to-learn practical strategies, I’m ready to conquer the Internet. I strongly recommend this book.”
–Joseph Sugarman, Chairman of BluBlocker Corporation, author of Advertising Secrets of the Written Word
“This powerful book is loaded with great ideas to help you attract more customers and make more sales–immediately!”
–Brian Tracy, author of The Art of Closing the Sale
“If you cannot generate money online after implementing the realistic insights and strategies revealed in Tasner’s book, Marketing in the Moment, then throw in the towel–game over!”
–Joel Bauer, author, speaker, and mentor
With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work–without wasting a fortune on trial and error? Get this book, that’s how!
Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. Tasner helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.
You’ll discover which new marketing technologies deliver the best results and which hardly ever pay for themselves…how to use virtual collaboration to accomplish marketing projects faster and at lower cost…how to build realistic, practical action plans for the next three months, six months, and twelve months.
Whatever you sell, wherever you compete, no matter how large or small your company is, this book will help you build leads, traffic, sales, market share–and profits!
- Capitalizing on the new “content marketing”
The megashift from blogging to microblogging–and what it means to you - A world run by smartphones: iPhones, BlackBerrys, and beyond
Reaching a billion cellphone users: SMS, MMS, mobile ads, voice broadcasts, and more - Plurk? UStream? Joost? Tumblr? iGoogle?
Profiting from the sites and tools you may never have heard of - Your Web marketing 360-degree review
Systematically optimizing everything you’re already doing online
Learn More or BUY NOW
Any automated SEO programs to add to my website out there that are any good?
I’ve seen the automatic directory submissions etc, but are there any automated SEO programs that can help my website rise in the rankings?
I would suggest trying Web CEO which has a wealth of features, inciuding ranking updates, on-page analysis, and link profiles.
Good luck with your campaign!
Rand Fishkin CEO of SEOMOZ: The dark side has it’s benefits
Rand Fishkin, CEO of SEOMOZ.org, talks about the wacky world of SEO and the differences between being white hat or crossing the tracks to the dark side of Spammerville.
Duration : 0:3:54
What do I have to do to become a trained SEO professional?
I have been working as a content writer fro some time but am at a disadvantage when a client asks me if I am a SEO expert. I know it’s not that difficult to be one but I don’t know whether I have to take a course to qualify as one or just work with a SEO firm to pick up the tricks. Please help.
There are a few courses available to help you become more knowledgeable in the field of SEO, and they might help you gain credibility with certain audiences. Web CEO is actually not one I would recommend, as it’s run by a commercial enterprise and isn’t to my knowledge backed by a credible SEO expert. Here are three that are offered by marketing organizations or backed by leading experts:
SEMPO Institute Advanced SEO Certification
Bruce Clay’s SEO Toolset
DMA Search Engine Marketing Certification Program
If you feel that you need extra training or are trying to land an SEO job without a lot of experience I think these courses could help you do it. As a graduate of SEMPO Institute’s Advanced SEO program one of the people who hires SEOs for our agency, I would say that having any of these certificates would give you an advantage over someone with similar experience who wasn’t trained.
That said, as someone who has been a successful SEO for years prior to taking any certification course, I don’t believe any course is necessary to become an SEO. There’s plenty of information out there on blogs like SEOMoz and Search Insider, and at conferences like SMX and SES, and at this point in the game Google even has a resource to help white hat SEOs learn their trade. If you have read and understood the Google Webmaster Guidelines, and practiced them for a few months, you should be able to see some improvement in indexing and ranking digital content in order to drive traffic or revenue. And from my perspective, and the perspective of most SEOs and clients who hire us, that’s the test of whether or not you’re an SEO, not necessarily a training course.
Good luck! Always keep learning the trade because it changes with the search engine algorithms.
Best,
Bryson