In terms of SEO, what’s the best strategy to use when ranking for a name with 2 different spellings?
I’ve created an interactive resume/electronic portfolio of myself online – but all of my site’s content uses my full name MICHAEL. What if people search for MIKE? My site comes up as the 4th listing for MICHAEL (LAST NAME) but not on the first page for MIKE (LAST NAME). Does anyone know what I can do so I can rank for both MICHAEL and MIKE?
Hi Mpax,
You can try to help the search engines position you for both terms:
Ex: Title Tag:
<title>John Michaels – John Mike – Resume – Atlanta Georgia Software Engineer </title>
what this does is use both of the names in the tag in a prominent position, and also detail other relevant info.
Ex Description: <meta name="description" content="John Michaels interactive resume and electronic portfolio. Learn more about this talented Atlanta, Georgia software engineer.">
Ex Keywords: <meta name="keywords" content="John Michaels, John Mike, Atlanta Georgia resume, Atlanta Software Engineer, knowledge">
You can also build external links from high page rank blog sites to the site with both spellings of your name. If you optimize the page for your primary name, and include a little bit of text to address the shortened last name, the links you build to this page will have more value.
I’d be happy to help you – drop me a line via email with your site.
Brian
Originally posted 2010-07-23 18:46:18.
Do labour really think i’ll vote for them. My 2010 basic pension has been increased not serps!?
I don’t think many people will vote for them except diehard supporters. I am struggling to think who I will vote for. Labour is a mess. Tories will give tax breaks to a selective few who follow their values (i.e. married – So I will miss out despite being with my girlfriend for nine years with family). Lib Dems just seem to jump on the bandwagon when an issue crops up. I will probably look into an independant.
Originally posted 2010-02-23 06:02:14.
How much money is spent on SEO each year?
Im looking for a national/world average. I know more and more companies are expected to spend a ton but I would like some sources that tell how much is expected to be spent on SEO. Thanks guys.
Hello Jack,
I was trying to find the article on emarketer.com. It was posted a few months back. However, the article stated that it expects Internet marketers will be spending at least $ 26 million plus on Search Engine Optimization. Social Media Marketing & Email Marketing closely followed.
You can also check out www.seomoz.org they just posted a blog about the future of Internet marketing. They got their info from forrester research. You can go to forrester research and sign up for their newsletter and they will keep you up to date on trends. You can also go to mequoda daily, they are also an online newsletter that provides great information on Interent Marketing trends.
I hope this helps!
Sincerely,
www.ninalewis.org
Originally posted 2009-12-31 02:46:05.
What is the best way to bring traffic to a website appart from SEO?
I have a website that is only very small ( 4 pages ) and there isn’t that much text on each page so I suppose SEO wouldn’t be very effective with this website.
What other alternatives do I have? What is the most effective thing you have ever done to your website?
Ok, time for the truth. Content is not king, no matter what someone tells you. That was a gimic by content writers to sell their services. As long as your pages are targeted and some good onpage is completed, quality links will get you top positions in the major search engines.
I have always said that "king content" has no kingdom online without a throne of links.
I have argued with the so called "guru’s" over the years and called out many. Let’s compare traffic and bank accounts of the "king content" crowd against my throne of links and we can settle this dispute once and for all. I have never had a taker, not one! because it is lies and deceptions.
You have 2 options for traffic that will convert, that is SEO or PPC. The reason for this is because it makes YOU the target, not the other way around.
Would you rather be looking for money, or money looking for you?
When you do banners, social and other marketing, you are looking for money in the general population of the internet. With PPC and seo, you are in the right place at the right time every time, so they are looking for you "by keyword search".
When you place an ad on the radio, you are betting that a small precentage of people are interested in what you have to say or offer. This is mass marketing and has a very low return on investment. This is the same as "other" marketing plans online, like banners , social and all of the other crap these other people are telling you to do.
Now, PPC and seo are like having the first ad in the yellowpages for what you offer, and that is HUGE because they are hunting you.
So when you have an active potential customer that is directly interested, your conversion rates will go through the roof.
I would rather have 200 keyword specific visitors thn 2 million non keyword visitors.
Your title is the most important onpage factor for seo, and you can have limited content and gaine some great traffic that will convert. So don’t buy the lies.
Originally posted 2010-01-14 17:47:24.
Help me rewrite. 10 pts?
Just change three words in from each sentence so it still makes sense, thanks! easy ten points
In the world of web business or ebusiness as it is known, there are few things as important as implementing carefully designed strategies to increase websites traffic. If your web based business needs a shot in the arm with increased traffic then a Professional SEO company might be the best way to help your struggling business. In the past, a company committed to increasing businesses website traffic could offer many common strategies to allow this increase to take place, today, a SEO company can offer a potential client with a variety of different, new strategies to help a business bring more visitors to its site.
In the world of business on the web, there are few things as important as using carefully designed strategies to increase websites views. If your web based business needs a boost to increas traffic then Professional SEO companies may be the best bet to help your failing business. In the past, a company committed to increasing its website traffic could offer multilple strategies to allow for an increase to take place, today, a SEO company can offer a targey clientel with a variety of different, strategies to aid a business in bringing more customers to the site.
Originally posted 2010-02-19 05:33:12.
8 Linking Strategies That Work
When it comes to linking strategies for your website you need to concentrate on one word. Backlinks! A backlink is defined as having your website address on another website. This creates a link pointing your visitor or a search engine back to your website. If you were in a game and were keeping score every backlink gives you a +1. An outoging link is the link of another website on yours pointing back to theirs. You would score this a -1.
If you were playing a game to win you would want the most pluses you could get. So it is with linking strategies. Here are some basic ways to get backlinks to your website.
1. You can buy a text link. Websites that get high amounts of traffic and are ranked high with the top search engines will let you pay them to put your website link on their site.
2. Forum marketing is a way to get a backlink. If the forum let’s you create a signature file you can hyperlink you website to a keyword phrase pointing back to your website. You can also list your website in your online profile and get a backlink that way,
3. Writing and submitting articles is a quick way to get alot of backlinks. Create a bio box at the end of each article with a link for your website. Then submit your article to as many directories as possible. Or even better yet use a software of article marketer to submit your articles for you.
These articles can be picked up by other directories, webmasters, or online newsletters and spread all over the internet giving your website a viral marketing benefit.
4. Place classified ads with popular directories like USFreeAds or AdlandPro. Upgrade to paid member and you can place unlimited ads with links pointing back to your website.
5. Blog and ping. In each blog post include a sort resource box with your website address. If you archive you posts this gives you backlinks for years to come.
6. Trade links with quality websites. We are not talking about reciprocal linking to directories with thousands of worthless links. A better strategy is to trade a link with a website that closely mirrors your site without being in direct competition to it. Also look to place their link on one of your pages that has the same page rank as the link they are giving you.
7. Post comments on other peoples blogs. Take the time to read the post before you make a comment. Don’t write something worthless like ” I like your blog.” Make your comments informative and relate to the blog post you just read. Then include your website address along with your name.
8. Internal linking can bring valuable backlinks to your home page. This would be when you put your website address in a hyperlinked keyword phrase and point it back to your home page. This is a great way to build keyword relavancy along with building up your backlinks.
These are a few linking strategies that work. There are many others. Just keep it simple and remember this simple formula.
Jeff Casmer
http://www.articlesbase.com/link-popularity-articles/8-linking-strategies-that-work-102059.html
Originally posted 2009-02-26 13:54:59.
