Black Hat SEO techniques
http://www.gloriarand.com SEO Copywriter Gloria Rand explains why the black hat SEO techniques of keyword stuffing and keyword spamming will hurt your search engine rankings.
Duration : 0:1:38
Rand Fishkin CEO of SEOMOZ: The dark side has it’s benefits
Rand Fishkin, CEO of SEOMOZ.org, talks about the wacky world of SEO and the differences between being white hat or crossing the tracks to the dark side of Spammerville.
Duration : 0:3:54
Search Engine Optimization: SEO Wars
A satirical movie trailer by an SEO for SEOs, re. “the Star Wars” thing i.e. White Hat vs. Black Hat, starring prominent bloggers in the SEM scene. See the original (in full quality) at http://bl.asphemo.us/seo-wars/
Duration : 0:2:15
Regarding search engine optimization as a career?
Which are the best books and other resources to get started in SEO(search engine optimization) as a career option and also is there a fair chance of getting a job as a fresher in this field?
There are a lot of places to get SEO information from. There are tons of conferences (i.e. SMX, Webmaster World) as well as online sites with tons of information. I recommend Aaron Wall’s Seobook.com, Rand Fishkin’s Seomoz.org, searchenginestrategies.com and wpromote.com/blog is where our company writes about tons of SEO and other Internet Related news.
Many companies will train you on SEO, you just have to be a quick learner and be web savvy.
- Read up! – Aaron

